Strategic Consulting for Systems That Drive Results

Expert leadership in technology, process optimization, and automation—tailored to your unique business needs.

Leverage expertise in MarTech architecture, process optimization, and scalable system integration to bridge the gap between strategy and execution.

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Simple solutions for complex problems.

Fractional Technology & Strategy Consultant Services

As a Fractional Technology & Strategy Consultant, I specialize in helping businesses streamline operations, integrate cutting-edge technologies, and develop scalable strategies that deliver measurable results. With a deep understanding of process optimization and automation, I bridge the gap between high-level vision and hands-on implementation.

Whether it’s designing and integrating complex systems, automating workflows, or aligning cross-functional teams, I bring a process-driven approach to tackle challenges and unlock new growth opportunities. My expertise spans marketing operations, business systems, and end-to-end automation, ensuring your organization is equipped to thrive in a fast-paced, technology-driven world.

Transform Insights into Actionable Growth

Harness Data to Drive Purposeful Growth and Create Lasting Impact.

Leverage data-driven insights to fuel growth strategies that not only boost performance but also align with your mission for meaningful impact.

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Simple solutions for complex problems.

We Should Talk If You...

If you’re facing challenges like these, it’s time for a conversation. I specialize in streamlining workflows, optimizing marketing technology, and aligning operations to help businesses reduce costs, achieve goals, and increase ROI.

Sales and Marketing Alignment

  • There’s a Disconnect Between Sales and Marketing: Misaligned teams lead to missed opportunities and lost leads.
  • Leads Are Falling Through the Cracks: Gaps in capturing and nurturing leads are costing you valuable conversions.
  • Slow Lead Response Times: Delayed follow-ups by sales teams can mean lost deals and reduced ROI.
  • No Unified Customer Journey: If sales and marketing aren’t working together to create seamless experiences, prospects are slipping away.

Operational Efficiency

  • You’re Tracking Processes in Spreadsheets: Manual methods are wasting time and leaving key insights untapped.
  • Your Processes Are Duplicated or Redundant: Inefficiencies like duplicate tasks or repetitive data entry are slowing your growth.
  • You Lack Real-Time Insights: Without up-to-date analytics, decision-making becomes reactive rather than proactive.
  • You Struggle to Scale Efficiently: If your workflows and systems can’t keep up with growth, it’s time for scalable solutions.

Customer Experience and Retention

  • You Know Your Current Clients Could Be Serviced Better: Poor engagement or follow-up leads to missed upsell opportunities and client dissatisfaction.
  • Customer Churn Is Too High: Retaining existing clients is as important as acquiring new ones, but gaps in service or follow-up could be costing you.
  • You’re Leaving Money on the Table with Key Accounts: Key clients aren’t being nurtured or optimized, limiting your growth potential.

Marketing Technology and Automation

  • Your Outreach and Marketing Could Use a Facelift: Outdated campaigns or disconnected strategies are missing the mark.
  • You’re Underutilizing Your MarTech Stack: Tools you’ve invested in aren’t being used effectively, resulting in wasted budget.
  • Your Systems Are Disconnected: If your CRM, marketing automation, and analytics tools don’t talk to each other, you’re losing efficiency.
  • You’re Missing Personalization Opportunities: Campaigns that aren’t tailored to specific audiences are underperforming.

Strategic Challenges

  • You’re Reactive, Not Proactive: Constantly putting out fires instead of executing a forward-thinking strategy is limiting your success.
  • Your KPIs or Benchmarks Are Unclear: Without clear performance metrics, you’re flying blind.
  • You’re Falling Behind Competitors: Competitors adopting new tools or strategies could be outpacing your growth.

Why Work With Me?

By addressing these pain points, I help businesses like yours streamline operations, align teams, and build scalable systems that deliver measurable results. Together, we can turn challenges into opportunities and ensure your business is set up for sustainable growth.

Sound like your business?

Let's Talk

We create simple solutions to your business’ complex problems.

Over 19 years experience in digital and growth marketing. 

Our Work Together

Define Marketing and Operational Goals

Assess Current Systems and Team Workflows

Present Process and Workflow Strategy

Identify Optimal TechStack to Acheive Goals

Design Workflow and Automations

Recallibrate to Continually Optimize Processes

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128 Dungen Drive , Canada , 4350

$450,987

View Details

2 Bathrooms

6904 Sq.ft

4 Bedrooms

1 Bathrooms

128 Dungen Drive , Canada , 4350

$450,987

View Details

2 Bathrooms

6904 Sq.ft

4 Bedrooms

1 Bathrooms

128 Dungen Drive , Canada , 4350

$450,987

View Details

2 Bathrooms

6904 Sq.ft

4 Bedrooms

1 Bathrooms

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Latest and Resources

Our latest Company, MarTech, Operations, and Marketing Strategy Blogs.

  • Every coaching program, branding workshop, and personal growth session begins with the same question: “What’s your WHY?” It’s framed as the ultimate source of discipline, commitment, and success. Individuals and organizations with strong WHYS not only empower themselves but also inspire others to achieve great things. Your WHY, they say,…
  • Words matter more than we realize. Precision in language and understanding can influence outcomes. A small misunderstanding over my dog’s food reminded me just how powerful words are, whether it’s feeding an Irish Wolfhound or persuading customers to act. Let me explain. The other day, my husband and I were…
  • This guide is your ticket to sharpening your marketing strategy in just three months or even less. It comes with a campaign planner you can rely on time and again to boost your ROI and covers topics ranging from trends to watch, evaluating data from past campaigns to make informed…
  • Is Misalignment Costing You Leads and Revenue? Build a Bridge Between Marketing and Sales. Avoid the inefficiencies of misaligned teams and create a structure that ensures every lead is nurtured effectively and converted faster. This guide is designed to help businesses in sustainability, green-tech, and traditional B2B industries align their marketing and…

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